AtticSalt is an old adage that means sparkling thought, well expressed. Originating from a region in Ancient Greece called Attica. The Attics were famously known for being clever story-tellers that could charm anyone with their refined, delicate wit. This became known as AtticSalt and is the guiding principle in our creative process.
Our Studio
We invest in people, not cushy office chairs, because we believe that our clients should pay for great work, not the facade of fancy furniture. We believe in investing our time in work that we’re passionate about and expect that same passion from all of our team members, partners, and clients.
Philosophy
We believe that many of the world’s greatest problems can be solved through better communication and design. Great ideas aren’t conceived inside of boxes and boardrooms, they’re created through inspiration and collaboration.
Philosophy
We believe that many of the world’s greatest problems can be solved through better communication and design. Great ideas aren’t conceived inside of boxes and boardrooms, they’re created through inspiration and collaboration.
Meet The Team
Rani SweisCreative Director / Founder
Hermes MazaliArt Director
Rick NulmanContent Strategist
Johanna SilvaDirector of Photography
NikoDirector of Barketing
Our Method
We believe that effective design is the result of a strategic process which provides differentiated value to every project while ensuring functionality in all brand environments.
01. Discover
Our integrative process begins with full immersion to completely understand the ins and outs of your story and what makes your brand tick, so that we can effectively tell those tall tales to the rest of the world.
02. Define
Every successful brand has a ironclad strategy. Together with our partners, we facilitate collaborative workshops and research studies to define a concrete action plan to help you reach your branding goals.
03. Design
With an arsenal equipped with ideas backed by strategy our team will craft concepts that embody the essence of your brand and position your brand for success. A final direction is selected, developed and refined.
04. Deploy
As your brand partner we’re committed to help you successfully launch your brand into the world. We’ll help create awareness and reinforce you new brand through campaigns, packaging, social media and more.
