FFKR began with a concert hall. Four architects — Fowler, Ferguson, Kingston, and Reuben — joined forces to design Salt Lake City's Abravanel Hall, and in 1976 made their partnership official.
Nearly five decades later, FFKR had become Utah's largest architecture firm with over 200 team members across Utah, Arizona, and Idaho. Their disciplines were diverse but siloed across many studios. And a brand built for a different era was struggling to communicate the full breadth of what FFKR had become.
With their 50th anniversary on the horizon, the incoming leadership team believed it was time to lay a new foundation for the next generation of principals to build upon. With a fun discussion about a namesake acronym commonly mistaken for a naughty four-letter word, our ongoing partnership began.
